Let's spill the REAL tea about the pharma ecosystem! 🌟 Y'all, we… – Stefan Repin

I help identify a reliable route to market with b2b clients | Account-Based Marketing expert | B2B Demand Generation for Regulated Markets

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February 7, 2025

Let's spill the REAL tea about the pharma ecosystem! 🌟 Y'all, we need to talk about how the pharma world ACTUALLY works, because the tea is Getting cold! ☕️ Breaking Down The Numbers 📊 The Industry Split (2023 IQVIA data, and it's WILD): Traditional Pharma: $1.48T market (big money energy 💰) Life Sciences/Biotech: $497.6B and GROWING Tech investment gap is SCREAMING: 2.3% vs 6.8% Here's the thing that keeps me up at night... 🌙 Three Different Universes, One "Industry" 🌎 Traditional Pharma Life: 7.4-year vendor relationships (Gartner) 12 stakeholders deep (Accenture) Tech adoption moving slower than my grandma's internet Life Sciences/Biotech Scene: Growing at 15.6% CAGR (GrandView Medical Research, Inc.) Innovation Score: 72/100 (Boston Consulting Group (BCG)) Actually embracing digital (finally!) The Beauty/Life Sciences Fusion: L'Oréal dropping €1.1B on R&D annually Patent crossovers up 234% Regulatory overlap: 67% The REAL Plot Twist 🎭 McKinsey & Company dropped these truth bombs: Your users aren't your buyers (78% of the time!) C-suite has that 92% decision power Ground-level adoption at 43% (ouch!) #RealTalk Time 🎤 What's missing from most pharma convos: The political labyrinth (186 days to get ANYTHING done) That user/client divide hits DIFFERENT Industry segments are their own beasts My Journey Through The Pharma Jungle The Reality Check: In #pharma Politics runs DEEPER than the Mariana Trench Every decision needs 12 approvals and a blood sacrifice Innovation moves at different speeds in different segments The Future Is Looking Spicy 🌶️ Traditional pharma playing catch-up #Life #sciences leading the innovation charge Beauty/pharma partnerships creating MAGIC Drop your pharma war stories below! What's your experience with the political maze? 👇 #PharmaLife #HealthcareTech #IndustryInsights Data from IQVIA, Deloitte, McKinsey, Gartner (2023) - but y'all know how fast this changes!

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February 7, 2025

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Sarah Snyder

Building confident Medical Affairs teams | Storytelling, AI, and strategy training that transforms skills into results for MSLs

6 months ago

The decision power of the C-suite- did that number surprise you? It's so high.

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December 4, 2021

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October 7, 2021