Happy Easter 🥚 ! Let's take this chance to explore 5 lessons easter can teach us about marketing 👀 :
🥚 1. Websites are like eggs: It may sound like a weird analogy, but hear me out. Websites must be updated consistently, just like an egg, if you leave it unattended, it will rot. If you are not creating a stand-out online presence, then leverage feedback to pivot. Remember, websites are the first thing that your customer will see. Like an easter egg, it is time to start again if you paint it ugly!
🐣 2. People love easter eggs: We all love surprises, and we all love to be intrigued. When Lyft first launched, it had to catch people's attention and drive them away from its big competitor Uber. They did that by putting a big pink mustache on all their cars. With several cars cruising around, it is hard not to try and uncover the mystery behind it. 🚗
🥚3. Don't put all your eggs in one basket: It may seem effective to focus only on one marketing strategy, but will it provide constant growth? Regardless of your budget, ensure you cover multiple marketing bases and keep them current and genuine.
🐣 4. We all love to customize our easter eggs: Remember when we used to paint our easter eggs? It made us feel special because it was unique and ours. Similarly, users love to feel understood. Thus, forget about the one-size-fits-all marketing approach. It is time to understand our customer preferences and target them accordingly!
🥚 5. Be giving and show gratitude: The Easter Bunny has built an entire marketing strategy around the act of giving to its loved ones. This time of the year, show appreciation by offering your loyal customers special deals and genuine gratitude messages.
Do you still decorate easter eggs? 🤔
#marketing #marketingstrategy #easter