Downloaded another “magic” playbook this week? Here’s the hard truth: if it seems too good to be true, it probably is. The window for any tactic is smaller than ever. Someone tries something. It works. They share it. Everyone copies it. Advantage gone. By the time you’re implementing that “secret” LinkedIn strategy, 10,000 other people already are too. The moment when someone puts a free 🆓 something in the internet it is already gone.. stardust.. not working Here’s the hard truth: if it seems too good to be true, it probably is. The window for any tactic is smaller than ever. Someone tries something. It works. They share it. Everyone copies it. Advantage gone. By the time you’re implementing that “secret” LinkedIn strategy, 10,000 other people already are too. Don’t get me wrong - learning is good. But thinking you can copy-paste someone else’s success? That’s where people get stuck. The playbook that worked for them worked because of their context. Their audience. Their timing. Your situation is different. Stop chasing shortcuts. Start building systems that work for your specific reality. Don’t get me wrong - learning is good. But thinking you can copy-paste someone else’s success? That’s where people get stuck. The #playbook that worked for them worked because of their context. Their audience. Their timing. Your situation is different. Stop chasing shortcuts. Start building systems that work for your specific reality.